BOND Agency for BA
Most of the parameters for this design were defined by either BOND Agency or British Airways. The main purpose was to showcase various graphics, mounted on acrylic sheets, these also needed to be backlit and cable of being stored within the cabinet for ease of transportation.
Given these parameters the units took on their own size and form. With the units intending to travel the world they need to be robust, so stained Valchromat, not only complimented BA colours but ensured longevity.
Wheels to make transportation simple, fitted feet to add stability, doors position to maximise access and structural integrity and finally lights that not only backlit the graphics but illuminated the interior.
Next stop New York.